Social Media/Digital Content Manager

Social Media/Digital Content Manager

Job brief

We are looking for a talented Social media/Digital Content manager to administer our social media accounts and website. You will be responsible for creating original text and video content, managing posts and responding to followers. You will manage content on our Drupal website and our group's image across all digital platforms in a cohesive way to achieve our strategic goals. You should have excellent communication skills and be able to express our organization’s views creatively.

Responsibilities

  • Design and implement social media strategy to align with organizational goals
  • Maintain website content in Drupal CMS
  • Collaborate with OEA executive board to create a cohesive web presence across website and social media
  • Generate, edit, publish and share engaging content (e.g. original text, photos, videos and news)
  • Monitor SEO and web traffic metrics
  • Communicate with followers, respond to queries in a timely manner and monitor inquiries from website forms and oea email account
  • Oversee social media accounts’ and website design within UVA brand standards
  • Suggest and implement new features to develop brand awareness.
  • Stay up-to-date with current technologies and trends in social media, design tools and applications

Requirements

  • Hands on experience in digital content and/or social media management
  • Excellent copywriting skills
  • Ability to deliver creative content (text, image and video)
  • Solid knowledge of SEO, keyword research and Google Analytics
  • Knowledge of online marketing channels
  • Familiarity with web design (HTML/CSS experience a plus)
  • Familiarity working with industry standard CMS systems (Drupal experience preferred)
  • Excellent communication skills
  • Analytical and multitasking skills
  • Ability
  • Bachelor's degree in marketing or equivalent professional experience

Apply

To apply for this position please email your resume/cover letter and examples of your work to organizationofemployeesfromafrica@virginia.edu